Asia Square Tower 1 LED Advertising
A 16.64m-wide LED wall on the main walkway to Food Garden, in front of 600,000 CBD professionals, PMEBs and decision makers every month.
Reach Singapore's Corporate Elite at Marina Bay
Asia Square is a premium twin-tower mixed-use development in the heart of Singapore's Marina Bay financial district. Asia Square Tower 1 houses global firms such as Citibank, PIMCO, Mercer and Pandora, which makes it a strong location for reaching high-net-worth individuals, senior decision makers and PMEBs.
It is also home to The Cube and the Food Garden, one of the CBD's most popular lunchtime destinations, drawing office workers from the surrounding buildings every weekday. The site links directly to Downtown (DTL) and Shenton Way (TEL) MRT stations.
Who You Reach at Asia Square Tower 1
600K
Average monthly footfall (Source: URA)
16.64m
Width of the LED wall along the main walkway
6 spots
30-second spots per hour
7am–9pm
Operating hours, Monday to Friday
Audience Profile
- Business professionals: C-suite executives, industry leaders and decision makers with spending power
- PMEBs: mainly working in finance, tech and legal
- Office workers from the surrounding CBD offices during lunch hours
- Business travellers in the area for meetings and networking events
Footfall source: URA, as provided by the media owner.
Business Professionals
Senior decision makers at global banks, asset managers and consultancies.
Lunchtime Crowd
Office workers on their way to Food Garden every weekday.
Business Travellers
Visiting executives in Marina Bay for meetings and events.
Commuters
Foot traffic to and from Downtown and Shenton Way MRT.
Asia Square Tower 1 LED Wall
The LED wall runs along the busy walkway linking Food Garden to IOI Central Boulevard and the wider Marina Bay financial area via One Raffles Quay. It is hard to miss, and it is seen every time people walk to lunch.
Asia Square Tower 1 Advertising Rates
| Package | Spots | Min. Booking | Investment |
|---|---|---|---|
| AST1 LED: Standard | 6 spots/hr, 30-sec TVC | 4 weeks | From S$9,xxx / week |
| AST1 LED: Food Garden Tenants | 6 spots/hr, 30-sec TVC | 1 week | From S$1,xxx / week |
20% loading applies to bookings shorter than the minimum. The tenant rate applies only to Food Garden tenants. All rates are subject to prevailing GST. Contact us for the latest rates and availability.
Screen Specifications
- LED dimensions: 16.64m (W) x 3.36m (H)
- Artwork resolution: 7680 x 1550 px
- Format: MP4 (video) / JPEG (static)
- Frame rate: 25fps, no audio
- Operating hours: 7am – 9pm, Monday to Friday (excluding public holidays)
- Artwork deadline: 2 weeks before the campaign starts
If the artwork does not match the required dimensions, the media owner may adapt it to the screen using a branded template. Need help with this? Diseno can resize and adapt your creative for the screen.
Where to Find the Asia Square Tower 1 LED
Asia Square Tower 1
8 Marina View, Singapore 018960See the Screen in Action
Advertising Guidelines
Mentioning store locations outside the building in ad copy is not allowed unless building management approves it. Excluded categories: commercial developments and mixed-use properties with retail and office space.
Approvals
Building management must approve the booking, the ad visual and the copy. Any mention of a store location in the copy also needs its approval.
Terms
Agency commission applies to media investment only. All rates are subject to prevailing GST, and standard outdoor media contract terms apply. The exclusion list may change without notice.
Asia Square Tower 1 Advertising FAQs
Book the Asia Square Tower 1 LED
Want to put your brand in front of Marina Bay's decision makers? Tell us your campaign dates and we'll come back quickly with availability and a proposal.
Enquire NowEmail sales@diseno.com.sg · Rates and availability are subject to change.