Digital Fashion Network
Multiple Exposure for Greater Impact
Digital Fashion Network at ION Orchard
The Digital Fashion Network is a string of 85" LCD screens running along ION Orchard's B1 and B2 levels, right among the mall's fashion and luxury retailers, giving a campaign repeated exposure to shoppers as they browse.
With 100% of premium shoppers passing through this stretch and an estimated 21 million monthly impressions, it's a cost-efficient way to build frequency with a fashion-focused audience without committing to the larger Prestige Domination network.
Specifications & Rates
| No. of Faces | 10 |
| Type & Dimensions | 85" LCD screens |
| Audio | Enabled (only B2 Concourse Foyer) |
| Spot Duration | 10 sec / spot |
| Default SOT | 10% |
| Est. Monthly Impressions | 21M |
| Min. Booking | 2 weeks |
| Max. Duration | 8 weeks |
| Media Rate | From S$ 6,xxx / week |
| Digital Uploading | From S$ 1,xxx / creative upload |
Rates shown are indicative guide rates from the JCDecaux Singapore Downtown Rate Card 2026 and are subject to change without notice. Actual rates will be confirmed at the time of proposal and may vary based on campaign duration, share of voice, seasonal demand and production requirements.
Who Digital Fashion Network Works Best For
- Fashion, beauty and lifestyle brands wanting frequency at lower cost
- Campaigns targeting shoppers already in a browsing mindset
- PDOOH / programmatic buyers
Interested in Digital Fashion Network?
Speak with Diseno Advertising for current availability, rate confirmation and booking support for Digital Fashion Network at ION Orchard.
Contact Diseno Advertising